-Align with HQ’s direction then to develop and execute a strategic communication plan in local market to enhance the company's brand image and reputation. -Create engaging content for various channels, including press releases, articles, blog posts, social media posts, and website content. -Manage and maintain positive relationships with media contacts, influencers, and key stakeholders to secure media coverage and maximize brand exposure. -Plan and coordinate media events, press conferences, and product launches to generate media interest and coverage. -Monitor media coverage and social media conversations to identify trends, opportunities, and potential risks, and develop appropriate responses. -Align with HQ, then collaborate with local cross-functional teams to provide communication support for various initiatives, such as product activities, corporate announcements, and crisis management. -Manage the company's social media presence, including content creation, community management, and monitoring of social media channels. -Measure and analyze the effectiveness of communication campaigns and initiatives using various analytics tools and provide actionable insights and recommendations for improvement. -Stay updated on industry trends, best practices, and emerging communication technologies to ensure the company remains competitive in the market.

-Excellent written and verbal communication skills, with the ability to distil complex information into clear and concise messages. -Proven experience in developing and executing integrated communication strategies across multiple channels. -In-depth understanding of media relations and experience in building and maintaining relationships with journalists and influencers. -Proficient in social media management, with a solid understanding of different platforms and their respective audiences. -Ability to work under pressure and manage multiple projects simultaneously, adhering to tight deadlines. -Exceptional organizational and project management skills, with the ability to prioritize tasks effectively. -Strong interpersonal skills and the ability to collaborate and build relationships across all levels of the organization. -Proficient in using analytics tools to measure and analyze the effectiveness of communication efforts and make data-driven decisions. Familiarity with crisis communication management and the ability to handle sensitive and high-pressure situations with professionalism and composure. --Bachelor’s degree in communications, Public Relations, Journalism, or a related field. -Proven work experience as a Communications Manager or PR Manager, preferably in a similar industry of minimum 5 years. Having PR agencies’ experience is a plus. -Demonstrated success in developing and executing integrated communication strategies that have positively impacted brand reputation and awareness. -Strong portfolio showcasing excellent written and verbal communication skills, including press releases, articles, and social media content. -Knowledge of SEO principles and best practices in content optimization for search engines is a plus. -Experience in crisis communication management. Fluency in written and spoken English. --Ability to safely and successfully perform the essential job functions. -Ability to maintain regular, punctual attendance. Must be able to talk, listen and speak clearly on telephone.