In the busy neighborhood of Mbagala, where the streets remain lively well into the evening, Nasra Salehe Ndimbe is a familiar face. At just 29 years old, she has spent the past three years helping Tanzanians access smartphones through Easybuy, bringing opportunity and connectivity to her community.
Living in Kigamboni and commuting to Mbagala every day, Nasra’s dedication to her work stands out not just in her service but in her commitment to her customers.
Inspired by Family, Motivated by Impact
Nasra’s journey with Easybuy began with a recommendation close to home.
“My sister spoke so highly of Easybuy,” she recalls. “She told me about its strong reputation and how it was helping so many people. That’s what motivated me to join.”
Her sister’s praise turned out to be true. Nasra quickly discovered that her role was not only about sales but about improving lives through access to technology.
A Day That Extends Into the Night
Nasra’s workday begins early with a biometric check-in, tidying the shop, and preparing to welcome customers. But what makes her truly unique is her willingness to go beyond the clock.
Officially, her shift ends at 6:30 PM, but Nasra often stays until 9:00 PM.
“Most customers come in the evening,” she explains. “I don’t want them to leave without being served.”
Her dedication ensures that no one seeking a phone loan or installment plan misses out, and it has earned her a reputation for exceptional service in Mbagala.
Serving a Diverse Community
From her experience, Nasra has noticed a particular trend: many of her customers are middle-aged women eager to own smartphones, followed closely by men of all ages. She takes pride in helping them feel comfortable navigating installment payments.
The process always begins with a simple question: “What phone model do you prefer?” From there, she walks customers through Easybuy’s clear criteria, interest rates, and installment options, ensuring they leave informed and confident.
Building Trust, One Customer at a Time
For Nasra, every customer interaction matters. One day, she served two friends who came in together looking for phones. She guided them through the process with care, and they left happy with their purchases.
Since then, the two have made it a habit to stop by whenever they’re in the area not just for business, but to greet her.
“Moments like that remind me how important trust and service are in this job,” she says warmly.
Easybuy’s Impact on Nasra’s Life
While Nasra has helped countless customers, Easybuy has also transformed her own life. Through her role, she’s developed financial independence saving enough to support her family and even begin planning to build her first home.
“I’ve grown a lot personally and professionally,” she reflects. “Easybuy has taught me discipline, customer care, and money management. It’s more than a job; it’s been a stepping stone for my future.”
Growing Tanzania’s Digital Landscape
Nasra believes Easybuy’s contribution to Tanzania goes beyond phones it’s about growth.
“Easybuy is helping Tanzanians improve communication and expand the country’s technology frame,” she says. By providing affordable installment plans, Easybuy makes it possible for more people to access the tools they need to succeed in today’s connected world.
A Legacy of Service
In Mbagala, Nasra’s name has become synonymous with dedication. Her decision to stay late each night reflects a deep sense of responsibility: every customer she serves is a step toward a more connected Tanzania.
Her story is proof that Easybuy is more than a company; it’s a movement powered by individuals like Nasra people who see technology not just as a product but as a path to opportunity, growth, and empowerment.
